For 20 years, I’ve been in the digital marketing field and have been fortunate enough to approach it from many different angles. 

My initial experience was in local online directories – during the 7 years in that space I noticed traffic stopped coming to our directory since Google launched an ad product, and so we had to pivot.

From there I worked for an ecommerce focused agency, helping small merchants compete within their profit margins, hacking the Google Ads pixel to track order totals (which wasn’t available at the time), and then on to some of the most exciting consumer brands in market, including 5 years with Keurig GMCR followed by a couple of years at iRobot before returning to agencies.

I went out on my own in 2018 and haven’t looked back!

Over the years, I have built up a range of experiences that can benefit your business!

I have seen digital marketing start as a concept and grow to be the leading driver of business. When a business reaches those seeking what they provide, or get the right  message at the right time to the right audience, a sustainable marketing campaign can be developed and maintained through those channels.

My professional foundation is rooted in Search Marketing, though as the digital space has evolved, my experience has grown to include Paid Social Advertising, Affiliate Program Management, Email/CRM Campaign Execution, along with a myriad of Digital Media (Banner/Video) tactics including: retargeting, lookalike, and programmatic as well as more traditional digital sponsorship and custom placements.

I am most passionate about how digital can fulfill business goals, from delivering exposure and consideration to driving action and loyalty, your answers will be found by reaching people when they are plugged in.

More importantly, I am the father of three incredible children alongside my wife, who has supported my career everywhere it took us. They motivate me every day and it is because of them I do what I do.